Campaigning for Scotland's 20th-century historic environment
Our recent past is as important as any other time period in history.
The 20th century has probably changed the world more drastically than any other epoch. What can we – and future generations – learn from the built legacy of that century?
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Amazing Things for You
Always write benefits over features. Mention all the benefits or services with some real examples. Focus on how you can help and benefit your user. Use simple words so that you don’t confuse people. Say as much in as few words as possible.
Speak directly to users using you not I or we.
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